Category Business strategy

Get more profit from your survey!

Are your surveys show customers are satisfied, but sales are languishing? Then your surveys are suck. You ask incorrect questions or don’t ask the correct ones (I do not consider those ignorant who don’t ask clients’ opinion at all). Examples: The most frequent error is one-question survey: Dear Client, you bought XYZ. What do you […]

Let’s add something new!

Imagine: today morning you’ve found your car has five golden wheels, square mossy steering wheel and windshield decorated with skeletons and kittens. Or better, your morning coffee (or tea) has noble blue color and tastes like a good umbrella? Or, even better, you open LinkedIn and see shiny new design? Well, the latest example is […]